LEVI'S

LEVI'S

Innovation Labs

Quality

LEVI'S

Innovation Labs

8

Cameras

360°

Video

8K

Resolution

San Francisco • 2023

Producer + Editor2023San Francisco
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Category: 360° Production
Featured
INC Magazine
Official Coverage
Fast Company
Innovation Spotlight
YouTube 360
Platform Launch
The Experience
Levi's rig assembly thumbnail
Rig Assembly
Levi's live capture lab
Live Capture
Levi's collection post production
Post Production
ProductionWorkflow
01

Rig Assembly

8-camera robotic array synchronized to genlock precision. Industrial-grade mounts calibrated for sub-millimeter alignment.

02

Live Capture

Real-time spherical recording with 8K output. On-site production management ensuring seamless execution across all angles.

03

Post Production

Stitching, color grading, and VR optimization. Multi-platform delivery for web, mobile, and headset experiences.

360°
Experience
Desktop 360°
Mobile Gyroscope
Touch Navigation

Crafted in San Francisco

A collaboration between Levi's Innovation Labs and Microsoft, pushing the boundaries of immersive storytelling.

A Production byTwo Sides
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2023•Levi's